Blog
Practical AI workflows, measured costs and mistakes to learn from.
- How to write a case study of technical work: two stories, the same numbers
How to write a case study of a system or automation: a report from the real system, labelled numbers, a technical and a plain story, a number check.
- Stripe webhook: five rules that stop paid orders from getting lost
Stripe webhook rules: server-side prices, signature on the raw body, idempotent records, re-checked amounts and reconciliation. Plus an outside check.
- YouTube video editing service: what it costs, and what an AI agent can do on your computer
YouTube video editing service prices ($30-150 a video, $295-3,400 a month) and the AI way: cuts on the words, facecam circle, data hidden, loudness.
- Data storytelling examples with public numbers, checked twice
Data storytelling examples from public data: one reader's question, one number checked on two sources, one form in 4:5 and 9:16.
- Generative engine optimization: a practical site audit, with evidence
Generative engine optimization in practice: what Google and AI assistants read, nine checks, which bots not to block, how to count citations, what to fix first.
- How to find clients: the system that flags who is asking, for about $1 a month
How to find clients with AI: people asking on X and LinkedIn every morning, lists from Google Maps with verified emails, drafts ready. Real costs.
- Market research for startups: the method, the free sources and the receipt
Market research for startups with AI: five steps, four free sources, a real case for $0.026 and how to reach a verdict with the first test.
- Automated content creation without invented numbers: a newsroom that checks itself
Automated content creation with AI: a judge picks the news, a model writes, a program blocks every unsourced number. 33 posts in 12 days.
- AI second brain for a small business: how to build one, and keep it alive
An AI second brain for your company: five pieces, seven rules, what goes in first, how to test it and what it costs. With a measured cold test.
- Product launch video: how I make one in under an hour
A product launch video in 30 seconds: the five beats, words on screen, brand and sound, what it costs. One measured case: 45 minutes from post to master.
- Claude Code free with OpenRouter: setup, limits and real costs
Test Claude Code with free OpenRouter models: setup, compatibility limits, fallback, automated checks and the measured costs of one real workflow.